Cute things are popular worldwide. Japan is known as a country filled with cute fancy goods. Various kinds of anime and character items, such as Hello Kitty and Pokémon, are produced and exported to many countries. The word kawaii (a Japanese word which is a rough equivalent of cute) is becoming an international word. However, […] … learn more→

Memories influence our behaviour for better or worse. A traumatic incident, experienced once, can darken our lives for ever more. Drug or alcohol addiction – driven by remembered rewards – can render the idea of “normal life” impossible. So what if there was a therapy that could rapidly diminish the impact such memories have over […] … learn more→

Variety is not only the spice of life. It\’s also the key to persuasion, according to research at Cornell. An analysis of the behavior of millions of Facebook users has found that whether users joined and became \”engaged\” with the social network did not depend on how many members they knew, but on how many […] … learn more→