SMM technology is familiar to all of us because we all subscribe to various informational publications, groups, pages of popular newspapers or magazines, favorite brands, and companies on Facebook, Twitter, LinkedIn, etc. Almost every well-known publication has its own representation in social networks. Confidence in it increases the check mark at the left above the […] … learn more→

The longer I’ve actively been on social media, the more certain things grate on me. I’ve written before about why I’d follow an account—a person or organisation—on Twitter. So, you can imagine that if an account started to become the opposite of what it was when I followed it, it would turn me off. With longer-term […] … learn more→

Everywhere you look, someone is posting on a social media account – whether they are snapping pics of their decadent dessert from some posh restaurant, scrambling to create that perfect 280 character post or posting some life update on their wall. And it’s not just millennials who are on the social media train! Grandparents use […] … learn more→

While we often hear about the negative impact social media has on children, the use of sites like Facebook, Twitter and Instagram is not a one-size-fits-all activity. Children use it in a wide variety of ways – some of which are adding value to their lives. There are risks associated with social media use. But […] … learn more→

Universities fail to exploit social media’s most compelling features, tending to broadcast their brands instead of engaging students and the public online, new research suggests. Visualise this: smiling students and successful faculty. In the background, beautiful buildings framed by blue skies. These are the ways that Canadian universities choose to represent themselves on social media. […] … learn more→

“Speak your mind” and “post your mind” are not the same thing. A study that investigated how messages containing different emotions spread across social networks found that “anger is more influential than other emotions like joy, which indicates that angry tweets can spread quickly and broadly in the network”. The consequences of such angry posts […] … learn more→

You might think it’s cute to snap a photo of your toddler running around in a playground or having a temper tantrum, and then posting it on social media. But did you ever think it might be a mistake, or even illegal? The French government earlier this year warned parents to stop posting images of […] … learn more→

It has given a voice to a generation, and helped unite people and communities far and wide. But social media is not always used as a force for good. In recent years, the misuse of social media has resulted in children and young people becoming both the perpetrators and victims of crime. As can been […] … learn more→

A couple of weeks ago, the Guardian article “I’m a serious academic, not a professional instagrammer” caused a bit of a stir in my online community. The basic thrust of the piece was that those who engage in social media are just showing off. Tseen Khoo on the Research Whisperer correctly identified the humble bragging […] … learn more→

How many friends have you got, and how many people do you know? If you use social media such as Facebook and Twitter you can probably quantify these things quite readily, but the answers will be wildly inaccurate as we all routinely overestimate these things. What is more, the answers will be irrelevant to your […] … learn more→