Robert Gordon University has joined an innovative entrepreneurship challenge that encourages students and business professionals alike to multiply money for charity. Micro-Tyco inspires the spirit of enterprise in its purest form and rewards participants with the knowledge that in business, if they can succeed at Micro-Tyco, they can succeed at anything.

Students at the university\’s Aberdeen Business School will pit their entrepreneurial skills against primary school pupils and professionals from leading corporations to take part in the Micro-Tyco challenge. The university is the nation\’s first to put students forward for the challenge as a compulsory element of its curriculum.

Like their professional and 10-year-old counterparts, the team of business students will need to make the best use of an initial £1 loan provided by CEO of Micro-Tyco and dynamic Scottish charity, Wildhearts, Mick Jackson. Once the challenge begins they will have one month to turn it into as much money as possible. In a pilot held in September last year, competing teams successfully transformed collective seed capital of just £64 into over £13,000 representing an invest return of 20,000%.

The money created from Micro-Tyco will be invested by WildHearts in micro-loans to help the world\’s poorest people work their own way out of poverty with dignity and self respect. As a result, participants in the challenge will go from becoming dynamic wealth creators to global ethical investors.