Deciphering the consumption practices of adolescents is an important issue for education players but also for brands that seek to identify tomorrow’s trends through weak signals. However, for this generation, called Z, consumer practices and digital practices are strongly intertwined. Born with the Internet, 99% of adolescents frequent social networks with an average presence on 3.9 networks […] … learn more→
Tag Archives: food
Food: are social networks helping teens to rethink their lifestyles?
Food: the return to favour of afternoon tea
Snack, a meal inevitably associated with childhood, conveys many representations marked by conviviality, transgression and nostalgia. Whether taken on a daily basis or on the occasion of a birthday party, it is undoubtedly the last bastion of the French food model which has not given in to the promotion of healthy eating. Assimilated to a break […] … learn more→
When great chefs taste: the uncertainties of evaluation in the light of Michelin stars
The Michelin Guide has just withdrawn their third star from the great chefs Marc Veyrat, then the late Paul Bocuse. The stir caused is considerable. For all those who are interested in evaluation, especially in school, it is a remarkable opportunity to reflect on the uncertainties of this practice which, less than ever, cannot claim to be a […] … learn more→