Effective Fundraising for Nonprofits: Real-World Strategies That Work [Paperback]



\”Gets into the best ways to keep the money flowing in, including using the Web and developing grass roots strategies.\” — Accounting Today

\”If you have room for only one book on your fundraising bookshelf, Effective Fundraising for Nonprofits should be that book. Author Ilona Bray… does a remarkable job giving key information about every aspect of fundraising without being too simplistic.\” — Advancing Philanthropy

\”Provides clear answers for nonprofits, with advice from fundraisers, foundation staffers and journalists.\” — San Diego Union-Tribune –This text refers to an alternate Paperback edition.

Product Description

Raise money for your nonprofit with unique advice and tactics

Getting tax-exempt status for your nonprofit organization is just the first step toward succeeding in your mission — ultimately, your nonprofit\’s effectiveness depends entirely on your ability to raise money. Fortunately, Effective Fundraising for Nonprofits will show you how. Featuring advice and stories from over 40 experienced fundraisers, foundation staffers, journalists, and more, the 3rd edition of Effective Fundraising for Nonprofits offers strategies for raising donations from individuals, companies, and institutions, and covers the tools and staff you\’ll need to get the job done. Find out how to:

  • work with individual donors
  • analyze the donor base
  • plan special events
  • solicit grants from foundations and corporations
  • get media coverage
  • use the Web to further fundraising goals
  • start a side business to raise funds

Best of all, Effective Fundraising for Nonprofits contains expert advice written in plain English, cutting out the jargon and \”consultant speak\” that\’s all too common in many nonprofit books.The 3rd edition is updated to include a new focus on fundraising in the down economy and features input from development professionals across the U.S. And, you can read up on latest studies on who gives the most and why and the latest tips for \”greening\” your nonprofit\’s special events. Plus, you\’ll get the latest tax figures, guidelines for the new IRS Form 990, and updated resource recommendations and contact information.